Ask any sales professional, which is more important−activity or skill, and you’re likely to get a passionate, compelling answer for activity. That is until you ask the next person, where you will probably encounter and even stronger opinion in support of skill. In fact, I recently did just that…I recently posted this question on my social networks asking sales professionals their opinion on this question.
Commercial email has gone from being the super hot thing back in the mid 90s to being a synonym of a nuisance today.
I believe cold calling is a holy grail of sales and anyone who wants to call themselves a sales person should have a significant experiance in cold calling. Why I stand firmly behind this statement is only because I have had many different sales experiences (direct, B2B, B2C etc.) and at the end it all comes down to you and the consumer in front of you, or as some of my collegues call it- human to human approach. Continue reading HOLY GRAIL by Nada Mesqui
I find it funny when I talk to people who say things like, “Oh, I could never be in sales, that’s not my personality.” I believe this comes from the negative stigma of the “used car salesmen” type of salesperson, ignoring the fact that most business to business sales cycles today are high level and complex and require a consultative approach versus a hard sell attitude. Continue reading Everybody Sells! (whether they admit it or not) by Dan Drucker