Motivation and Psychology in Sales

I will start with a story about me being at the age of 8-9. We all had Playstation 1 those times and of course our parents had it cracked so they can buy us CDs cheaper.

But what all these have to do with sales ? I will get to the point in a minute. That year the 1st Personal Computers came out with CDPlayers and CDRecorders. My father did bought one and then i thought i can use it to copy some CDs that i already have and sell them to my friends so i can buy more games and play more. After 1-2 sales and with the money i got my motivation changed asap. I wanted to sell games so i can buy and sell more games. I didnt care anymore about playing that much than selling.

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Boost your Perceptual Skills to the Expert Level

Three key Ingredients to Boost your Perceptual Skills to the Expert Level:

We’ve all seen it first hand, that brilliant sales performance where the expert seems to nail every aspect of the selling interaction. But what exactly is that “it” in selling, the part that’s hard to put a finger on and we most often dismiss as simply having a knack or “it just comes with experience.” But when we peel back the onion a bit more, we discover the underlining intuitive actions that are actually at play. And not only can we unravel the mystery of implicit selling, thanks to science, we can now learn to repeat and improve these skills without sacrificing large amounts of selling time.

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Personalized Sales – Is it the need of an hour!


Few years ago, when virtual world did not exist, things were not too complex when it comes to business as customers were not very demanding and analytical but now as we are exploring the new opportunities offered by this so called virtual world i.e. digital media, cloud computing, social media, wearable smart technologies etc. Day after day, things have started becoming more complex as customers have become more informative and logical when it comes to making buying decision. Earlier, influencers were identified and targeted but now in this virtual world, it is difficult to find influencers as customer’s interactive medium has become virtual and it has become wider. Customers have become more vulnerable these days when it comes to brand commitment unlike earlier days, when loyalty was regarded and rewarded.

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losing deals

Why You Are Losing More Deals Even When You Have The Right Solution

n my many years of sales experience, I have shared countless war stories with colleagues and peers. Some of those have been colossal victories and others were defeats that I did not see coming. I know I am not alone when writing this because I’ve heard “Still not sure why they didn’t choose my solution” from too many peers. Many times we would simply say “the customer has no idea as to what they were doing!” And of course as sales people with ego’s the size of the ocean, we tell our bosses that too and anyone that would listen. Obviously the presentations that we give are nothing short of an Apple product launch, so then why does the customer go with someone else? Or worse…DO NOTHING AT ALL!

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